RISE Sports Marketing was founded to leverage extensive industry experience to help startups, early-stage companies, and established brands maximize their sports marketing potential. As a boutique sports marketing and sales agency, RISE specializes in strategic brand positioning, product marketing, sponsorship sales and activation, and event and experiential marketing. The agency also excels in athlete procurement and management, delivering tailored sponsorship strategies that drive brand engagement and revenue growth. By collaborating closely with athletes, brands, and properties, RISE crafts innovative marketing solutions, business development strategies, and sales solutions that resonate with audiences and deliver measurable results.
I began my career as an NCAA Division III basketball coach, where I honed my leadership skills and developed a deep understanding of team dynamics and competitive strategy. This experience ignited my passion for the business side of sports, leading to a dynamic career in sports marketing and business development. Over the past 20 years, I have held senior marketing and business development roles with some of the most iconic brands and agencies in sports, including Electronic Arts, New Era Cap, AND1 Basketball, CAA Sports, Priority Sports & Entertainment, and MVP Interactive.
My expertise spans both the marketing and sales sides of sports, providing a comprehensive understanding of brand strategy, product marketing, integrated campaigns, and sponsorship sales and activation. I have a proven track record of identifying, negotiating, and activating high-impact sponsorships, endorsements, and licensing agreements across major sports properties, including NFL, NBA, MLB, and MLS. This extensive experience enables me to craft innovative marketing solutions and strategic sales approaches that resonate with audiences and deliver measurable results.
RISE Sports Marketing is your trusted partner for flexible marketing and business development solutions. We collaborate with brands, agencies, and properties to provide strategic guidance and hands-on execution through full-time contracts, fractional roles, or project-based engagements.
Let’s chat or connect to discuss how we can help you achieve your goals. We’re here to support you—whenever and however you need.
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